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Dr. Lance Gibbon on Social Media: Your Partner in Public Ed

Sophia Masters
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Dr. Lance Gibbon on Social Media: Your Partner in Public Ed

The widespread use of social media has presented some complicated challenges to both educational leaders and society at large. While plenty of negative criticisms can be reasonably levied against social media, there is no doubt it is here to stay.

The good news is that there are many positive things social media can offer if properly utilized. In this article, Dr. Lance Gibbon offers some advice on how school districts might do that.

The Pitfalls of Avoiding Social Media

With all of the negativity and criticism that inundate social media, many school districts instinctively avoid using it as a communication tool altogether. However, Dr. Lance Gibbon points out that the irony is that not using social media is likely to be even more detrimental to those school districts’ reputations than using it and potentially opening themselves up to the negative aspects.

“If there’s going to be a negative news story regarding your school district, that news will undoubtedly make its way to social media, along with all of the critical comments that anyone on the platform may want to share,” Dr. Gibbon explains. “If you’re not there to offer any insight, the narrative is then well beyond your control, regardless of how true or untrue it may be.”

Beat the Grapevine

Avoiding social media is allowing others to tell your story. And bear in mind that your silence on these platforms suggests a story of its own. Whether the news is good or bad, you want to be the first to release the info so that, at the very least, your school district has a say in how the public perceives the news.

“If you’re second or third to get the info out, you’re seen as reactionary, not proactive, and it’s hard to correct the record,” Dr. Lance Gibbon notes. “The goal is to get it out on multiple platforms to all of your audiences as quickly as possible. Don’t just limit yourself to social media, though. Use all your communication channels.”

Provide Context and Reassurance

You may not be able to prevent bad press, but through social media, you can quickly offer context that can reshape the narrative around that bad press and prevent misinformation and mischaracterization from taking hold.

From there you can begin reassuring the public by letting them know what you’ve done, who you’re working with, what policies or precedents you have in place, and what you’re planning to do to address the problem.

Dr. Gibbon adds that you should also update posts or follow up with additional posts as new information becomes available. “You don’t want updates from elsewhere to draw eyes away from your page and take control of the message,” he cautions.

Respond to Comments on Your Posts

Critical comments can sway public opinion, regardless of how fair the criticisms truly are, so it’s important that you address them graciously and offer your own perspective while also showing appreciation for commenters sharing theirs.

However, according to Dr. Gibbon, it is best to keep responses contained to your own page.

“Avoid replying to comments on other pages about your post,” he advises. “You don’t want to create an expectation that you’re monitoring pages outside your district. To build public trust, you want people to see your page as the place to go for accurate and timely info.”

About Dr. Lance Gibbon

Dr. Lance Gibbon is a dynamic servant leader in education based in the Puget Sound area. He excels at providing student opportunities, building community connections, and promoting positive, inclusive learning and work environments. A passionate community supporter, volunteer, and board member, he was twice recognized as Community Leader of the Year.

 

Andrew Shader Explains Why Home Sales (and Prices) Are Going Up

Sophia Masters
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Andrew Shader Explains Why Home Sales (and Prices) Are Going Up

If you’ve had your eye on the state of the real estate market, you’ve likely seen some significant highs in home prices as well as huge spikes in consumer demand during the pandemic. As Andrew Shader and other real estate pros agree, the pandemic brought about one of the most unprecedented seller’s markets in several years.

As pandemic shutdowns started to end and the effects of COVID-19 started to cool down, so did the real estate market. Housing supply has been steadily increasing, and buyers now have much more negotiating power than they did last year.

However, current numbers may suggest that as home sales are starting to rise again despite abnormally high mortgage rates, home prices themselves are also on an upward trend. So just what is going on here?

Here’s What the Census Is Saying

According to the U.S. Census Bureau and the Department of Housing and Urban Development, the sale of new single-family homes was at an annual seasonally adjusted rate of about 632,000 in October 2022 throughout the country.

This figure lies 7.5% higher than the rate in September of 2022, which was about 588,000, and it’s around 5.8% lower than October 2021’s estimate of around 671,000.

One detail that is unaccounted for in the U.S. Census Bureau’s count is the number of sales cancellations, which is also on the rise.

Here’s What It Means

So does this increase in new home sales during October foretell a coming trend, or is it simply a fluke? Since that census count in October, home sales have not continued to increase at such a significant rate.

However, only a few months have passed since this count, which means the exact future of the new home purchase market is difficult to see. It’s important to note that census counts like these can swing up or down pretty significantly from month to month, and a more accurate trend can be gleaned from looking at the entire year as a whole.

The most likely cause of this temporary uptick in home sales and prices is some post-pandemic real estate activity. Many people were waiting for the COVID-19 housing bubble to pop before making a move, especially if they were looking to buy.

Therefore, it only makes sense that new homeowners will be making a move now that home supply is higher than last year and buyers have greater negotiation power.

How Mortgage Rates Will Affect New Home Purchases

As you’re likely well aware, mortgage rates are at a significantly high rate at the moment, thanks to inflation and other post-pandemic factors. High mortgage rates always deflate home purchase rates, but homebuyers are unlikely to wait forever.

Especially now that inflation seems to be faltering, new home purchases are likely to continue rising, even if not at a particularly high rate.

Insights from Andrew Shader 

As a real estate pro, Andrew Shader’s specialty is using corrective action to help his investment properties reach their full market potential. He uses his extensive real estate experience as well as his entrepreneurial background to provide high value to his clients.

Dino Rizzo’s Approach to Creating Effective and Sustainable Networks and Movements

Sophia Masters
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Dino Rizzo’s Approach to Creating Effective and Sustainable Networks and Movements

Whenever someone embarks on creating a new organization, they have a common goal: establishing a movement that will endure. Regardless of the organization’s type and focus, certain fundamental principles can be prioritized to ensure long-term sustainability and success. Dino Rizzo, executive director of the Association of Related Churches (ARC), highlights the significance of identifying and nurturing the core values that align with the organization’s purpose.

As was the case when Dino and his wife, DeLynn, co-founded Healing Place Church, there’s a time when every new organization will come to a crossroads, where decisions that are made will affect the movement’s future. At these times, you need to rely on core values to prop you up and get you through whatever you may face.

Below are three major areas Dino Rizzo recommends focusing on when creating effective and sustainable networks and movements.

Relationships

Relationships are the core of every organization. As Dino Rizzo recounts his trials and tribulations, he and his team wanted to take a journey together. It was important for all members to believe in each other and be real with each other.

Knowing your weaknesses and strengths is important no matter what the outside world thinks of you. This will help everyone row in the same direction, if you will, and complement each other’s skill sets.

In ministry, there are two focuses — the mission and the relationship. While many would argue that the mission is the most important aspect, Dino Rizzo says you need genuine relationships to get to the mission.

A Big Field

Many leaders tend to keep things close to the chest to have a tight grip on the work so that it can adhere to a specific dogma, label, or doctrine.

Dino Rizzo says that as ARC (Association of Related Churches) was starting out, members knew that there were many groups that God was using to build his Kingdom. Many of the leaders in those groups also brought unique gifts to the table from which they could benefit.

Yet, ARC leaders decided they wanted the focus to be able to empower other leaders and celebrate the diversity of gifts — rather than just being a tight-knit group of pastors. As a result, many other movements have turned to ARC as a home to help them grow and flourish.

Resource-Rich Environment

There are many people around the world who dream of planting a church for God, but often they don’t have a place to turn to for help and guidance.

That’s where Dino Rizzo and his team dreamed, “What if?”

They sought to answer the questions of what if they could provide someplace where people could train, be coached, and gain resources, while also making friendships, and what if money wasn’t a big issue.

By focusing on doing a few things well and providing a resource-rich environment for church planters, ARC succeeded in helping others create effective and sustainable networks and movements.

About Dino Rizzo

Dino Rizzo, a 35-year ministry veteran, co-founded Healing Place Church with his wife, DeLynn, where he served as senior pastor for two decades. Through his passion for inspiring believers to serve their communities, Dino Rizzo founded Servolution and authored “Serve Your City.” As Executive Director of ARC (Association of Related Churches), Rizzo oversees the planting of over 1,000 churches worldwide and is on the Senior Leadership Team at Church of the Highlands.

Dr. Orien Tulp Shares Why Americans Should Travel Abroad

Olivia Rivers
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Dr. Orien Tulp Shares Why Americans Should Travel Abroad

A vacation in the United States can be a pleasant and relaxing experience. But traveling abroad offers certain advantages you can’t get anywhere else. That’s why Dr. Orien Tulp believes international travel is the cornerstone for an enriched, fulfilled American life.

You might be surprised at some of the unique benefits that international travel can provide. Here’s why you should travel abroad to some of those destinations you may only have read or heard about in your lifetime.

Experience Textbooks and History, and What They Have to Offer

Most students take courses about various global cultures and geographies. However, most people will not retain all of this information. Reading out of a textbook, watching a video, or even speaking to someone of another nationality doesn’t hold a candle to the experience that can be gained by experiencing it for yourself.

When you trek through a foreign country, you will be able to take in all the sights, languages, environment, and information around you. You don’t have to spend hours poring over a bland textbook or video to learn about someone else’s perception; you’re already there.

A knowledge of history may suggest that the authors may not have always gotten it right, but we can learn from our history to know how to make better decisions from the mistakes of others, just as we do from our own misperceptions of unfamiliar entities.

Dr. Orien Tulp’s sentiments on international travel are clear: “If you never leave your backyard, you’ll never get to know the whole neighborhood. The same is true of traveling abroad.”

Language Connects Us All

When you travel abroad, you get the chance to connect with people and environments that are likely to be different from your own. That’s one of the things that makes the human experience so unique and fulfilling.  You may find differences, but you may be surprised to find more similarities than differences. If you don’t travel, you may never learn the answer.

Across the globe, there are over 7,000 different languages spoken every day —an impressive number. If you’re trying to learn one of these many languages, that’s a noble effort. However, it’s one thing to learn a language in a classroom; it’s another to converse with a native speaker.

As Dr. Orien Tulp remembers, “I recall someone who had taken four years of the French language in school, but when she had the opportunity to speak with a native speaker, neither was able to communicate effectively with the other on the first attempt. French, like many languages, can seem complicated to the novice. English as a first-time second language to a foreigner can seem equally complicated.”

If you never travel outside of the United States, you won’t get many chances to practice speaking authentically with locals. And if you ask any linguist, they’ll confirm that immersion is one of the best ways to retain and polish your skills with another language.

International travel is the perfect opportunity to refine and expand your language skills while enjoying the local culture and scenery.

International Travel Challenges Biases and Prejudices

American culture can, unfortunately, be narrow-minded. But when you travel abroad, you are forced to confront your preconceived notions about people and places you’ve only heard about from others. As you meet new people, interact with locals, and learn more about your destination, you may be able to dispel some of the harmful or inappropriate stereotypes that the American culture you have experienced may have perpetuated.

This will ultimately make you into a more well-rounded, open-minded person. After all, as you probably learned from those early years while growing up, experience, whether good or bad, is one of our best teachers regarding empathy and a better understanding of the world around us.

About Orien Tulp

Dr. Orien Tulp is the founder and president of the University of Science, Arts and Technology. He has researched, authored, and taught as a professor in the medical field for several decades.

In prior years, Dr. Tulp was an established military veteran who completed hundreds of medical civic action missions. He is dedicated to spreading his education and leadership everywhere he goes.

Dr. Tulp has hundreds of published works regarding obesity, weight control, and diabetes. He was one of the first contributors to Academia Biology, which launched in 2023.

What to Expect When Hiring a Moving Service

Sophia Masters
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What to Expect When Hiring a Moving Service

Moving is a huge undertaking. You’re literally packing up your life and settling down in an entirely new location. Whether that’s the next city over or a country halfway across the world, it’s nothing to take lightly, and it’s certainly not something you want to take on alone.

So, you probably want a moving service to help you get your stuff to your new home. What should you expect?

Don’t feel embarrassed if you don’t know the ins and outs of hiring a moving service. Very few people need one on a frequent basis.

We’ll walk you through the basic things you should expect, and we’ll give you a few pointers to help you make the experience go more smoothly.

1: Know Your Prices

First, you should expect to pay a fair amount for any quality moving service. After all, it’s not easy work, and it includes transporting your entire life to a new location. However, there is a basic formula to gauge whether you’re paying too much, and you should try to stick close to it.

On average, you will likely pay around $40 per hour per mover. For a studio apartment, this usually comes in around $300-$400 for the full project. With larger properties moving to a place that isn’t too far away, you can expect that to get closer to $1000-$2000.

This is based on an hourly pay scale. Some companies prefer to quote a flat rate. This typically takes into consideration how long the job will take, how many movers are working, and where the items are going. So, it should be around the same price; give or take a couple of hundred dollars.

However, international moves and long-distance domestic moves can easily cost far more than that. Don’t write them off, though. Tackling that type of move by yourself will always be extremely difficult, and it can be flat-out impossible in some cases. You get every penny worth of service for such demanding moves, and you won’t regret the investment.

In any case, try to call around a bit before you commit to one company, and don’t just look for surface-level information like the overall price. Some companies can provide a low initial quote, and then turn around and toss surprise fees at you. In other cases, the price might be lower, but the service might not meet your standards.

2: Prepare

We cannot stress this enough. Do not call a moving service if you have no idea which rooms you want your items in, haven’t boxed anything, or are more or less winging the entire experience. This adds a lot of stress on you and the workers, and in terms of an hourly pay scale, you can end up paying a lot more because of a lack of foresight.

Have a good idea of where each item will go in your new home and box items that go to the same room together. Then, clearly label each box with the exact room the items belong in.

This does a couple of things:

  • Workers can immediately unload boxes in their respective rooms without direction. This takes the stress of directing traffic around your new house off your shoulders and automates the process.
  • It saves you money because the job is completed faster and more efficiently. With an hourly charge, this can easily save you a few hundred dollars.

There are other ways to minimize the work of hourly movers, too. You can stack most of your belongings outside right before the movers are supposed to show up, use packing options that allow a lot to be placed in a single container to limit how much has to be picked up separately, and you can also bring as much as you can in your own vehicle ahead of time; only using the service for things that you simply can’t handle on your own.

3: Know Your Service Provider

Different companies do things differently. Some expect you to aid in the moving process, some prefer for you to stay out of the way, others have strict rules for how things are boxed and labeled, and different companies have different features in general.

Learn the expectations of the company you’re dealing with, and make sure you comply with them if you decide to hire that company for your move. Few things are as frustrating for you and the moving company as movers showing up to find that none of the company’s requirements are met; thus, the move is delayed or far more difficult to execute until those issues are resolved.

Also, every company has a different list of offerings. Some will provide optional insurance packages for your belongings, a certain time or money guarantee, and other things that might interest you. Learn about these add-ons before hiring them, and make sure they know if you’d like to take advantage of any of those features.

Failing to understand what your service provider expects, or telling them about additional services you would like, can lead to huge delays, costs, and friction.

4: Cover Your Own Valuables

We’re a moving company. We respect and trust our employees, and we trust that our industry is comprised of trustworthy individuals who put their clients first; even our competition. However, things occasionally happen.

Perhaps a new hire passed their background check, but isn’t as honest as they made themselves out to be in the interview? While the company itself will most certainly work to correct any issue that stems from a rare situation like that, it may still happen. What if your prized jewelry box is crushed by your couch due to the jostling of things in the moving truck? Again, most moving services will do their best to correct the problem, but that doesn’t mean they can restore destroyed items with sentimental value. Furthermore, what if the drivers of the truck are victims of a hijacking or other crime, and your most cherished items are lost at no fault of theirs? Sometimes, despite how responsible or trustworthy a company is, things happen.

For this reason, we highly recommend storing your most valuable belongings and bringing them with you in your personal vehicle. Things such as high-value jewelry, your decades-old family album, heirlooms from long-lost relatives, and other things that simply can’t be replaced are always best in your care.

Again, we trust our industry deeply, but due to the craziness of the world, bringing your most valuable belongings with you is key to preventing friction with the company or letting uncontrollable accidents ruin an otherwise amazing experience.

Hire the Best for Domestic or International Moves

Of course, starting the process with the right company is key to having a great experience, too. In most cases, that means hiring us. At 1StopPacknShip, we put you and your needs first. We handle domestic and international moves of all sizes, and we’ve built a reputation for being the best in the industry.

If you have a move coming up, call 1StopPacknShip, today!

MSP Events: How Kaseya Continues to Lead the Way in Must-Attend Gatherings for IT Professionals

Ben Keane
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MSP Events: How Kaseya Continues to Lead the Way in Must-Attend Gatherings for IT Professionals

As an IT professional, you know that staying up to date with the latest trends, technologies, and best practices is crucial for your success in the industry. While there are myriad of resources for staying abreast to the latest in the field, for IT Managed Service Providers (MSPs), the demand for MSP events that offer an opportunity for an immersive experience that promises to soak you in waves of knowledge and leave you drenched in IT-goodness continues to grow. These events often allow you to gain valuable insights, network with like-minded professionals, and rapidly enhance your skills over the course of a one-to-three-day in-person gathering.

One organization that excels in hosting such events is Kaseya, a leading provider of unified IT management and cybersecurity software for managed service providers and for small to mid-size businesses. With its series of consistently sold-out events spanning a variety of formats and flavors and reaching every global geography, Kaseya has truly earned its crown as the king of must-attend IT and MSP events.

What’s in Kaseya’s MSP Event “Secret Sauce”?

Kaseya’s MSP events serve as a hub for IT professionals, whether you’re a Managed Service Provider or an internal IT professional. These events offer a multitude of benefits that can significantly impact your career and catapult your business. What sets Kaseya’s events apart from the rest is their ability to incorporate every one of the most compelling reasons to attend, all in a single gathering. Here’s why attending a Kaseya MSP event should be an essential component of your business’s annual planning:

  1. Access to Industry Experts

Kaseya’s events feature renowned industry experts as keynote speakers and presenters. These experts share their knowledge, insights, and success stories, providing valuable guidance and inspiration. Interacting with industry leaders allows you to learn from their experiences, gain fresh perspectives, and stay ahead of the curve.

  1. Educational Sessions and Keynotes

Featuring hundreds of educational sessions covering a wide range of topics, the sessions at a Kaseya event delve into specific areas of interest, providing actionable insights and practical strategies. Additionally, keynote presentations by industry experts offer thought-provoking ideas and inspire attendees to push boundaries and strive for excellence.

  1. Networking Opportunities

Networking is a vital component of professional growth. These MSP events bring together professionals from various backgrounds, creating an ideal environment for networking. You can connect with peers, industry experts, and potential partners or clients. Engaging in meaningful conversations, sharing experiences, and building relationships can open doors to new opportunities and collaborations.

  1. In-Depth Training and Certifications

Providing access to in-depth training sessions and certifications led by industry experts is a staple of the Kaseya event program. These sessions cover a wide range of topics, including the latest technologies, cybersecurity insights, sales and marketing strategies, and IT best practices. By participating in these training programs, you can enhance your skills, stay updated with industry trends, and gain a competitive edge.

  1. Vendor Engagement

The exhibit hall at a Kaseya event is a treasure trove of vendors offering products and services that can enhance your business operations. Taking the time to explore the exhibit hall gives you the opportunity to discover new solutions, meet vendors, and establish partnerships that can benefit your organization. It’s a chance to learn about the latest tools and technologies that can help you stay competitive in the market.

  1. Celebrations and Entertainment

These events are not all about work and learning. Kaseya gatherings often include celebrations and entertainment to provide a well-rounded experience. From bottomless drinks to jaw-dropping entertainment, these events allow you to unwind, have fun, and create lasting memories with your peers.

Kaseya Global Events: Unmissable Opportunities

Every year, Kaseya organizes a series of global events designed to empower and educate IT professionals. These events offer a platform for attendees to connect, learn, and grow. The company’s 2024 global event line-up includes:

  1. Schnizzfest: A TruPeer and Winner Circle Event

Schnizzfest is Kaseya’s headline event exclusively for TruPeer and Winner Circle members. This conference brings together MSPs for a unique experience filled with expert education, open discussions, and member-to-member networking. Schnizzfest provides a platform for industry peers to share their knowledge, challenges, and success stories while fostering a sense of camaraderie within the MSP community.

Event Details:

  • Date: January 28-30, 2024
  • Location: Wild Horse Pass, Arizona
  • Venue: Grand Sheraton
  1. Kaseya Connect Global: Empowering IT Leaders

Kaseya Connect Global is a premier event designed for leaders and experts in the IT service industry. This conference focuses on engaging with peers, evolving companies, and leading the IT industry from the frontlines. With a blend of insightful sessions, networking opportunities, and in-depth product training, Kaseya Connect Global equips attendees with the knowledge and tools needed to thrive in the ever-evolving IT landscape.

Event Details:

  • Date: April 29 – May 2, 2024
  • Location: Las Vegas, Nevada
  • Venue: MGM Grand
  1. Kaseya DattoCon Europe: A Fusion of Connect Global and Kaseya DattoCon

Kaseya DattoCon Europe offers a unique experience by combining the best elements of Connect Global and Kaseya DattoCon. This event takes place in the vibrant city of Dublin, Ireland, and provides attendees with an opportunity to learn from industry experts, hear from Kaseya and Datto leadership, and connect with peers. The event culminates with the legendary Elements party, where attendees can enjoy some Irish hospitality while networking and building relationships.

Event Details:

  • Date: June 11-13, 2024
  • Location: Dublin, Ireland
  • Venue: Convention Centre Dublin
  1. Kaseya DattoCon: Powering MSPs Forward

Kaseya DattoCon is an event focused on empowering MSPs and helping them navigate the ever-changing IT landscape. This event showcases Datto’s most powerful solutions and provides attendees with technical insights from industry experts. Kaseya DattoCon is a must-attend event for MSPs looking to strengthen their security measures, elevate their business strategies, and gain a competitive edge.

Event Details:

  • Date: October 28-30, 2024
  • Location: Miami Beach, Florida
  • Venue: Fontainebleau Miami Beach
  1. Kaseya DattoCon Asia-Pacific: Uniting Connect Global and Kaseya DattoCon in APAC

Sydney serves as the venue for an exciting fusion of Connect Global and Kaseya DattoCon, specifically tailored to the APAC (Asia-Pacific) region. Attendees can expect to learn from industry experts, hear insights from Kaseya and Datto leadership, and engage with their peers on upcoming trends and developments in the IT industry. The event provides a unique opportunity for IT professionals in the APAC region to connect and grow their network.

Event Details:

  • Date: November 12-14, 2024
  • Location: Sydney, Australia
  • Venue: Hyatt Regency

The Future of Cryptocurrency in 2024: Matthew Sgherzi Discusses Opportunities and Challenges Ahead

Sophia Masters
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The Future of Cryptocurrency in 2024: Matthew Sgherzi Discusses Opportunities and Challenges Ahead

Last year was quite eventful for the cryptocurrency industry. Despite some disheartening news about crypto exchange FTX, entrepreneur Matthew Sgherzi says there was still a lot to like about the industry in 2024.

For one thing, the total value of every cryptocurrency that is listed on CoinMarketCap increased by 115% last year.

“Regardless of how cryptocurrency has made you feel on an emotional level, you cannot argue with the mathematics of effective economics surrounding finite supply, technological use-cases which solve modern-day problems, and the significant returns in this hyperinflationary collapsing environment,” said Sgherzi.

As exciting as last year was, 2024 promises to take things to the next level. Below, Matthew Sgherzi provides his outlook for cryptocurrency in 2024, discussing potential opportunities and challenges that may shape the industry.

SEC Will Approve Bitcoin ETF

One of the biggest advancements in the cryptocurrency industry in years could come true in the early stages of the new year.

The U.S. Securities and Exchange Commission is expected to approve a spot Bitcoin ETF. Major financial institutions have requested approval for such, and if it does come to fruition, it could have wide-ranging effects on the industry as a whole.

Having a Bitcoin ETF available would open up crypto trading to a much wider audience. Through it, investors could invest in the largest crypto token in the world through traditional means, instead of having to buy it on a crypto exchange.

Other Coins Will Come Under Regulatory Scrutiny

The news may not be so good for some other coins, such as Tether and the USDT token.

Regulators are placing increasing scrutiny on the token and its issuing entity, labeling them as high risk. So, even though USDT is a stablecoin linked to the US dollar, it could end up being delisted.

Even though USDT is the most liquid and largest of all stablecoins and plays a vital role for DeFi, it could still end up facing challenges if regulatory bodies break it down.

The outcome of the USDT token situation could have wide-ranging effects on other stablecoins and the DeFi market in general.

Will Another Major Failure Happen?

Unfortunately, there have been some major failures in the cryptocurrency space in recent years, which has cast a dark cloud over the industry as a whole.

Last year, it was the aforementioned collapse of crypto exchange FTX. The company filed for bankruptcy. Eventually, CEO Sam Bankman-Fried was charged with, and convicted of, conspiracy and fraud. He’s set to be sentenced in March and faces as many as 110 years behind bars.

In 2022, Terra Classic and TerraClassicUSD collapsed, causing many people to doubt the stablecoin market as a whole. And the problems with Terra Classic continue.

The hope, of course, is that 2024 will be a “clean” year in terms of cryptocurrency collapses. The industry needs that to happen, especially if it wants to continue making headway into the mainstream market.

As Matthew Sgherzi says: “With the approval of multiple Bitcoin ETFs, and the subsequent future approval of ETFs around Ethereum, XRP, and other digital assets, it proves that those of us who were the riskiest pioneers in Web3 were right all along and those who have tried to beat down cryptocurrency are having the legitimization of this space forcing them to feast on the feet of their own words.”

Full-Blown Regulation Won’t Happen… Yet

Congress is trying to figure out exactly how to handle cryptocurrency in terms of regulation. Based on how slow politicians typically progress in Washington these days, it’s unlikely that anything solid will be in place before the end of 2024.

That being said, it does seem to be increasingly likely that some form of regulation over the market is coming at some point in the relatively near future. Cryptocurrency projects — and investors — will need to prepare for that, though that might be difficult without knowing what regulation will look like.

About Matthew Sgherzi

Matthew Sgherzi is an entrepreneur with a knack for trendspotting. Holding a degree in Information Systems from National University, he is known for navigating emerging trends ranging from Amazon FBA to cryptocurrency and Web3 technology.

Sgherzi is also dedicated to philanthropy and public service, serving as a previous Elder and current IT Administrator at his community Church and supporting the James Project in Central America. Matthew’s contrarian approach sets him apart in the entrepreneurial landscape, consistently capitalizing on emerging opportunities.

Jens Erik Gould, Amalga Group CEO, Shares How Nearshore Outsourcing Drives Economic Growth and Skill Development

Sophia Masters
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Jens Erik Gould, Amalga Group CEO, Shares How Nearshore Outsourcing Drives Economic Growth and Skill Development

When people talk about the benefits of nearshore outsourcing, much of the focus is on the businesses in the U.S. that use the services. Yet, as Amalga Group CEO Jens Erik Gould explains, there are numerous ways in which nearshore outsourcing is significantly impacting the economies of Latin America.

“With the increased demand for nearshore outsourcing, investments are ramping up in Latin American countries, leading to further opportunities across many sectors,” Jens Erik Gould says.

Below are some main ways nearshore outsourcing in the IT and BPO sectors drives economic growth and skill development.

Significant Investment

Many Latin American countries have seen a significant uptick in foreign direct investment in recent years, as companies based in the U.S. and other countries are shifting some of their IT and BPO work there.

For instance, Mexico experienced a 12% increase in its FDI in 2022. According to the Mexican Central Bank, that represented the highest amount of foreign direct investment in the country over the last seven years.

What’s more, the central bank believes that the real impact of nearshore outsourcing will be seen even more over the next few years when these recent investments start to play out.

“When countries such as Mexico receive large investments inflows like this, it leads to more employment opportunities,” Jens Erik Gould says. “That can increase wages and local government revenue, which has a positive impact on purchasing power and local infrastructure.”

Employment Opportunities

Nearshore outsourcing in the IT and BPO sectors has created many new employment opportunities that didn’t exist before. While these aren’t new sectors in Latin American countries, they are in higher demand today. In other words, these new jobs being created are well-paying since they’re in such demand.

Skill Development

One trickle-down effect of the increased demand for nearshore outsourcing in the BPO and IT sectors is that it fosters the development of advanced skills. The jobs that are in demand require specific skill sets that need to be learned through top-notch university and workforce development programs.

With Latin American countries seeing the immense opportunity that direct foreign investments can bring, they are investing in these educational systems to support their residents and build them up.

“Talent in Mexico, Central America and South America are highly skilled and able to take on any job opening a U.S.-based company may have,” Jens Erik Gould says. “This is due, in no small part, to the growth of nearshore outsourcing and increased investment in education over the last few years.”

So, while U.S. companies focus heavily on the benefits nearshore outsourcing brings them, it’s important to also note that they are also having a positive impact on the workforce in Latin America.

About Jens Erik Gould

Jens Erik Gould is the Founder & CEO of Amalga Group, a Texas-based nearshore outsourcing company specializing in providing highly qualified talent in IT, software engineering, and contact centers. Previously, Gould spent over a decade as a business, politics, and energy reporter who covered the U.S. and Latin America for esteemed media outlets like Bloomberg News, The New York Times, and TIME Magazine.

 

Digital Transformation: How Online Platforms Are Enhancing Lifestyle Choices

Sophia Masters
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Digital Transformation: How Online Platforms Are Enhancing Lifestyle Choices

The digital revolution has transformed our lifestyle choices in profound ways, enabling us to access a world of options with just a few clicks. From adopting healthier habits to exploring new hobbies, the impact of online platforms has been significant. In this article, we examine how the digital landscape is influencing various aspects of our lives, including how niche markets like vaping have found a unique space online.

Health and Fitness in the Digital Era

The realm of health and fitness has seen a remarkable shift thanks to digital platforms. Online fitness classes, wellness apps, and virtual personal trainers have made staying fit more accessible than ever. These platforms cater to a variety of preferences, from high-intensity workouts to calming yoga sessions, ensuring there’s something for everyone. Moreover, the rise of wearable technology like fitness trackers has further enhanced our ability to monitor and improve our health.

Culinary Adventures at Your Fingertips

The internet has also revolutionized the way we approach cooking and nutrition. A plethora of online resources, from recipe blogs to instructional cooking videos, has made culinary skills more accessible. These platforms not only offer a diverse range of recipes but also provide valuable tips on nutrition, helping individuals make informed dietary choices.

The Rise of Niche Online Markets

Niche markets have found a robust presence online, providing products and communities for specialized interests. For instance, vaping, a popular alternative to smoking, has a significant online presence. Online vape shops offer a wide range of products, from e-cigarettes to various e-liquid flavors, catering to the needs of the vaping community. These shops not only provide convenience but also a platform for users to share experiences and advice.

Personal Development and Lifelong Learning

Online platforms have opened up endless opportunities for personal development and education. E-learning platforms offer courses on everything from academic subjects to personal growth and professional skills. The flexibility and variety of these courses make them appealing to a broad audience, allowing individuals to learn at their own pace and on their own terms.

Social Connections and Online Communities

The digital age has redefined how we build and maintain social connections. Social media platforms, forums, and online groups bring together people with shared interests, creating vibrant communities. These platforms are particularly valuable for those with niche hobbies, such as vaping, providing a space to connect with like-minded individuals, exchange tips, and discuss trends.

Conclusion

The influence of online platforms on our lifestyle choices is undeniable. From enhancing our health and fitness routines to providing resources for hobbies like vaping through online vape shops, the digital world has broadened our horizons in countless ways. As we continue to embrace these technologies, it’s exciting to consider the new possibilities and opportunities that lie ahead in our increasingly connected world.

Drive Social Media Provides Insights Into Using AI and Social Media to Fuel Growth

Ben Keane
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Drive Social Media Provides Insights Into Using AI and Social Media to Fuel Growth

Everyone is raving about artificial intelligence these days — especially marketing pros. The question is, how can you leverage AI and social media to fuel business growth and maximize ROI? Drive Social Media, a leading marketing agency providing expertise for over a decade, offers some practical tips that will help you put these tech tools to work for your brand.

Blending Digital and Physical Experiences

In an era where the digital and physical worlds are increasingly intertwined, creating a seamless customer experience across both realms is essential. “The future of marketing lies in the harmonious blend of digital and physical experiences. It’s about creating a cohesive journey for your customers, no matter where they interact with your brand,” says Stephen Nations, VP of Digital Marketing at Drive Social Media.

Using a blended approach ensures a consistent and engaging brand experience, which will help you build customer loyalty and drive growth. The goal is to make each touchpoint feel like part of one journey.

Harnessing AI for Trend Prediction

Using AI for trend prediction is another game-changing strategy. “AI isn’t just a tool; it’s a visionary partner that helps us foresee market trends and customer preferences. It’s about being one step ahead in the game,” shares Nations.

Just like many other companies, yours is probably gathering a lot of data. But do you really have the time and resources to make sense of it all? Here’s where AI and automation come in handy.

These tools can sift through all of that data for you. By doing this, AI can spot new trends and partners. This means you can fine-tune your business plans based on what the data is telling you.

The Collision of AI and Social Media

AI is great for your business, as is social media. But together, the two tools magnify one another. Incorporating AI into your social media strategies can significantly enhance engagement and targeting.

“AI transforms social media from a broadcasting platform into a customer engagement hub,” says Nations. It helps in understanding and predicting customer behaviors, enabling you to deliver more personalized and effective campaigns.

Creating Data-Driven Campaigns

Managing a social media marketing campaign without the correct data can often feel like a high-stakes guessing game. You must rely on reactive tactics that can lead to wasted time, money, and resources.

Harnessing your data through AI allows you to craft campaigns that deeply resonate with your audience. You don’t have to rely on gut feelings or hunches but can instead know what your audience wants and give it to them.

The Impact of Predictive Analytics

Predictive analytics, a facet of AI, plays a crucial role in forecasting customer behavior and preferences. “Predictive analytics is like having a crystal ball. It gives us insights into what our customers want, even before they know it themselves,” says Nations.

Future-Proof Your Social Media Marketing With AI

AI is no longer a “nice to have” technology. If you want to build a lasting, adaptable social media strategy, you need the real-time insights that only AI can provide. Embracing AI will help you future-proof your social media marketing campaign and connect with your audience in a meaningful, engaging, and impactful way.

About Drive Social Media

Drive Social Media delivers deep data insights through its proprietary ROI-tracking platform, Marketing Milk, which provides every partner a real-time report of CPM, website visitors, leads, proposals, quotes, revenue, ROI, ROAS, average transaction value, new/repeat customers and more. Going far beyond superficial likes, comments, and shares, Drive uses innovative tools to target consumers, drive more online and in-person business, and show partners an exact dollar return on investment.

Drive Social Media has been named one of INC’s 5000 List of Fastest Growing Companies in America. Based in St. Louis, the company includes a large team of highly trained specialists who help partners achieve their goals online and at five locations across the country.

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